Beijing: China's ice and snow consumption exceeded 150 billion yuan (US$20.69 billion) in the 2023-2024 snow season, driven by increased participation in winter sports.
According to Emirates News Agency, the expansion of the industry has significantly boosted domestic manufacturing. The number of ice and snow equipment producers in China has grown from 300 in 2015 to approximately 900 in 2023. Chinese-made gear is now gaining international recognition, with domestic brands competing at professional sports levels.
During the 2025 Spring Festival, Harbin attracted over 12.15 million tourists, and ski resorts across the country experienced a 10 percent increase in visits. Manufacturers in China are also focusing on overseas markets, with Zhejiang's ice and snow equipment exports increasing by 127.1 percent last year.
China is continuously strengthening its position as a global leader in winter sports and equipment manufacturing.