Ash Shafa village in the Taif Governorate is a major tourist attraction known for its breathtaking mountains and highlands whose springs and rainy weather draw visitors throughout the year. Tourism in Ash Shafa is an important element of the economic development in the Taif Governorate, replete with tourism projects such as hotels, resorts and housing complexes that are environment friendly and give visitors the opportunity to learn about the area's heritage and landmarks. Located on the Sarawat Mountains, Ash Shafa nature influenced its residents who are known for their friendliness, generosity and warmth toward visitors. In the last 10 years, Ash Shafa witnessed major economic and tourism development, a boon for the population that farms, raises and trades sheep, sells honey and produces the famous Taif rose oil. Locals told SPA that Ash Shafa has many objectives that have turned it into a cultural tourism icon, including the community's authenticity, the development of the product sector and the market ing of products to visitors from the GCC countries and beyond. The community has been earning a sustainable living from tourism; the new generation has worked with enthusiasm to express its culture and traditions. Source: Saudi Press Agency
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